Manchester’s first ever electric bike ride for WeLoveMCR

By Bdaily Member Pete Davies

Sugar PR successfully handled the PR for Manchester’s first ever electric bike ride in aid of the WeLoveMCR Emergency Fund.

Lawyers, accountants, bankers and corporate finance professionals teamed up to ride the twenty-kilometre route from King Street in the city centre, along the Manchester Ship Canal to Altrincham Market House on superb electric bikes.

The event was organised by Sugar PR clients, the Manchester-based commercial law firm Fletcher Day and the bikes were supplied by, the UK’s largest electric bike retailer…
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