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This is why so many electric bicycles are getting funded on Indiegogo

Mid-interview, I suddenly hear babbling noises come over the line.
“Sorry, I’m here. I’m just holding a baby while another one watches cartoons in the background,” Julie Kronstrøm reassured me.
In addition to being a full-time entrepreneur, Julie is a single mother to three kids. That’s certainly a feat by itself, but why am I interviewing her for Electrek?
Because Julie crowdfunded over $21 million selling electric bicycles in two campaigns on Indiegogo <>, and I want to know how. And why. And… *what*!?
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